Beauty
Leading Cosmetics Brand | Online Product Launch and Influencer management
To launch its globally bestselling serum in Thailand in a cost-effective way, a leading cosmetics brand invested in a digital-only campaign. Trends Digital™ recommended a series of video ads and mobile-first campaigns to capture attention and maximize reach. We further amplified the campaign by localizing global creative assets and producing hero video content with local influencers. To complement our content strategy, we leveraged local trends and strategically sequenced content featuring well-known personalities, driving viral engagement and promotional offers. We also created a dedicated landing page for the product launch to enhance the user experience and improve e-commerce conversions. Within three months, the product became the #1 moisturizer in its category. The success of the launch campaign was later featured as a Facebook Success Story.
Global Leader in Beauty | Thailand | Digital Strategy & Creative Content
A global leader in beauty sought to establish Facebook as its primary platform for corporate branding, trend insights, and message amplification, while positioning LinkedIn as a channel for thought leadership and executive voice. Trends Digital™ came up with a content strategy and concept drafting to align with the client’s key messaging pillars. This led to the creation of powerful, thought-provoking content that drove up page likes and increased audience engagement.
FMCG & Foods
Multinational Chocolate Brand | Thailand |
Social Media Management and Digital Creative Content
A multinational chocolate brand wanted to amplify & position itself as the perfect screen time snack, alone or matched! We introduced young audiences to the fun of ‘Mix & Matching’ M&M’s with impactful, playful & movie tie-in content formats. Combined with an always-on community engagement strategy featuring weekly contests and interactive content, the campaign significantly increased Fan Growth and audience engagement.
On Valentine’s Day, we also successfully drove penetration and increased brand relevance through M&M's Love on Delivery Campaign. The light-hearted personalities of the brand characters amplified the campaign message across channels and generated overwhelmingly positive audience reactions.
International Restaurant Chain | Thailand | Social Media Management & Analytics
We partnered with an international restaurant chain and franchise to strengthen its digital marketing and social media presence for e-commerce. Our work included producing digital creative content, managing social media channels, providing 7-day community management, and conducting social listening. As a result, the brand's Facebook community grew to more than 1 million+ fans. To launch the brand's LINE account and drive both followers and sales, we developed engaging content and branded stickers, helping build one of Thailand's largest LINE communities with more than 12.5 million+ followers.
Real Estate
Leading Developers in high-end residence projects | Thailand | Online Lead Generation & Social Media Management
Leading developers of high-end residential projects approached us to generate qualified leads for prospective condominium buyers. Our strategy combined high-quality lead generation through Facebook, SEM, and website banners with social media management and always-on content to build awareness and drive consideration.
Mobile & Electronics
Multinational Personal Computer Brand | 6 SEA Countries | Online Product Launch, Social Media & Community Management, and Influencer Management
.jpg)
We have been partners with a multinational personal computer brand and a multinational mobile company brand for over half a decade. Over the years, we have delivered a wide range of campaigns for the brand and its technology partners, spanning awareness, demand generation, and sales. In addition, we have done event coverage for their exhibitions and hosted live product launches with KOLs in Thailand for over 10 device models. With their sights set on APAC, we also established their official Lazada stores across 6 countries. Through ongoing social media management and community engagement, we built a vibrant online community for their fans and customers.
In 2022, we conducted a successful TikTok influencer campaign to attract new, non-tech-savvy consumers and encourage them to consider the brand for their next smartphone. Each key influencer showcased the product and highlighted its standout features, inspiring their followers to see how the device fit naturally into their everyday lives. Every subsequent video drew inspiration from a key influencer's content or from another creator who had been inspired by a previous video, creating a continuous chain of creativity and social engagement. Within just two weeks, the campaign reached more than 4.5 million+ TikTok users.
3D Printing Company | Thailand | Social Media Management
With almost no brand awareness in Thailand, a leading 3D printing company engaged us to transform its social media presence through a comprehensive social media restructuring. We developed a wide range of digital creative content to build brand awareness on Facebook while managing the brand's social media channels to strengthen its overall brand presence.
Software & Mobile App
World’s Largest Language-Learning Application | Thailand | Online Market Research and Influencer Management
We collaborated with the world's largest language-learning app to conduct online market research and identify the key factors that can “fuel the fire” and drive user acquisition and retention in Thailand. Based on these market insights, we launched successful influencer campaigns across TikTok, YouTube, and Twitter to drive app installs and expand the brand's presence in the Thai market.
Popular Camera Application | Thailand | Social Media Management and Online Lead Generation
We created a mini campaign for a popular camera app, leveraging the trending Miss Universe conversation in Thailand through contest pages and Facebook and Instagram campaigns with awareness, brand uplift, and app install objectives. Within just one week of launch, the campaign generated strong engagement and interactions while driving a high volume of clicks to the Google Play Store and Apple App Store.
Global Leader in Computer Software | Thailand, Indonesia and India | Online Lead Generation, Digital Strategy, and Influencer Manage
A global leader in computer software tasked Trends Digital™ to tap into the Contributor Community across multiple channels with the aim of conversions. We partnered with KOLs across Thailand, India, and Indonesia to encourage creators to upload and sell their creatives on the platform. We also amplified influencer content across multiple channels to engage target audiences and drive awareness. In addition, we generated traffic to the contributor website, encouraging users to learn more about the program and sign up.
IT & Tech Solutions
Multinational Corporation and Technology Company | 6 SEA Countries | Digital Consultancy Project, Online Market Research, Digital Creative Content, and Media Plan, Buy, Setup
The launch of ICONSIAM Mall, opening on the legendary Chao Phraya Riverfront in Bangkok, needed to be done with a big bang. Expectations were high, and its first impression needed to leave a mark. A multinational corporation and technology company approached us to lead on-ground support and production to cover the mall opening. We highlighted the best of their culturally inspired night-sky storytelling spectacle and successfully disseminated the Shooting Star Drone content across regions to 6 SEA markets in order to raise awareness of the major regional initiative & we exceeded KPIs. We were also put to task to cover the biggest Game Show in Thailand in real-time where we employed multi-channel media bursts to cater to all fans the key moments of the event.
We also produced playbooks for three ASEAN countries by providing Internet of Things (IoT) Market Research and Advisory, and Content Strategy, Creation and Distribution, with the aim to recruit and engage with OT SIs, raise incremental IoT revenue, and generate a significant increase in interest from OT SIs.
American Multinational Technology Conglomerate | SEA countries | Social Media Management, Digital Creative Content, and Social Analytics
We provided assistance to an American multinational technology conglomerate with Advisory analytics for their local User Group Facebook Page hygiene clean-up and some best practices on creative content and ad strategy.
As website optimization was a challenge for them, we helped analyze their website (desktop and mobile) for network performance, speed, UX journey, and content accessibility. By carrying out a professional setup of their official Thailand Youtube Channel and localizing content to align with strategic local verticals and architectures, we were able to solidify their digital presence.
We expanded our creative scope in their SEA arm by becoming their Youtube partner: creating, managing, and amplifying their Youtube channel content to generate awareness and increase subscribers. By helping them set up webinar series, which included concept direction, content strategy, storyboarding, scripting, recording, post-production editing, we were able to help them establish a relationship with SEA SMEs through YouTube video content medium that showcased an approachable brand image and simple but sophisticated solutions.
Energy & Power
German Multinational Corporation | SEA Countries | Online Product Launch
A German multinational conglomerate corporation experienced that their product had not seen needed traction via traditional sales channels in SEA. Thus, Trends Digital™ helped to develop and execute the global premiere of the first digital product launch in the world for the brand to increase brand awareness. We also activated multi-channel communication with ongoing testing and optimization and content catering to target audience profiles.
Industrial & Manufacturing
Leader in food processing and manufacturing advanced materials | 6 Asian Countries | Online Lead Generation
A leader in food processing and manufacturing advanced materials approached us as they wanted to generate B2B leads from high-level decision makers. We executed highly targeted, cross-channel lead generation campaigns with compelling calls to action. Since the campaign was being rolled out in multiple territories, we also oversaw the content localization process, translating our creatives and copy.
​
We leveraged email marketing to drive traffic to the seminar registration page and increase sign-ups. To further boost awareness and booth attendance, we also developed event-focused campaigns that encouraged audience engagement and participation.
Health & Fitness
Fastest-growing Fitness Franchise in the World | Thailand | Social Media & Community Management and Digital Creative Content
The fastest-growing fitness franchise in the world needed help getting off the ground to launch their business on social media. Trends Digital™’s marketing team set out to create local social media channels and content, with an emphasis on strong visuals and short-form social video formats. We initiated a successful channel launch and ensured Always-On Media Activation to boost content. Trends Digital™ worked closely in planning, coordinating, and executing on-ground production videos at Gym Branches.
Global Pharmaceutical Company | Thailand | Digital Creative Content
A global pharmaceutical company wanted to create a microsite for its customers to immediately understand their range of services. Our web design and development team addressed this by creating a microsite with compelling visuals, intuitive design elements, and clear, concise content to capture visitors' attention and effectively showcase the brand's services.
NGOs & Non-profits
World's Premier International Development Agency | 3 SEA Countries | Digital Consultancy Project, Digital Creative Content, and Influencer Management
As the acceptance and demand for wildlife products of endangered species were still too high in Thailand, the world's premier international development agency approached us with the aim of reducing it. To reach and engage those who desire to buy and use wildlife products, Trends Digital™ strategized and developed a multi-language digital deterrence campaign. This led to multiple stages of digital deterrence strategies across channels and into Digital and OOH campaigns to counteract the major causes of demand while collaborating with Main Donor, Government Agencies, and Influencers. We launched Behavior Change surveys to measure the success rate in changing attitudes in target groups. The campaign went on to feature on their official website.
Recognizable Social Welfare Organization in the World | Asia Pacific | Digital Consultancy Project, Digital Creative Content, and Media Plan, Buy, Setup
%20(1).jpg)
One of the most widespread and recognizable social welfare organizations in the world approached us to raise awareness on the dangers of the internet and child online protection. Trends Digital™ strategized, produced, and launched Public Service Announcement videos for Asia Pacific markets and provided best practices and informative facts featuring their Regional Ambassador, Siwon Choi.
​
They were also looking to accelerate the growth of digital fundraising revenue by maximizing the use of digital fundraising and marketing channels across a range of campaign activities. Trends Digital™ strategized and implemented online campaigns and successfully drove consideration, donations, and donor recruitment.​
Intergovernmental Organization | SEA Countries| Social & Digital Analytics
The world's leading international development consulting firm asked Trends Digital™ for analysis on communication visibility and impact of European Union digital outreach initiatives in Southeast Asia countries. We conducted a social media analysis of Facebook, Instagram, and Twitter, web and SEO analysis, benchmarking of peers and partner agencies, with the application of an analytics tool, and provided recommendations and actionable insights.
Global Wildlife Trade Monitoring Network | Thailand | Digital Creative Content
A global wildlife trade monitoring network approached us with the aim to deter the purchase of illegal wildlife products in Thailand among potential online buyers. We embarked on developing creative ad visuals and content for advertising campaigns on wildlife trafficking, focusing heavily on Facebook posts and Banners.
US Non-Governmental Organization | SEA Countries and India | Online Lead Generation and Media Plan, Buy, Setup
Trends Digital™ was approached by a US non-governmental organization to generate awareness and leads. We helped them promote the Housing Forum event held in Thailand on Facebook with lead gen, event, and video ads as well as through web banners in motions on Google Display Network with the goal of bringing in attendees from partners, cooperations, universities, non-profit organizations, and people who showed interest in the event during pre-event phase. During the post-event phase, we have also helped them circulate and promote the post-event report on Facebook and Google Display Network. The event was promoted across Southeast Asia countries such as the Philippines, Thailand, India, Indonesia, Cambodia, Vietnam, etc, and has received overwhelmingly strong results.
Preeminent Voice of the Canadian Private Sector in Southeast Asia | Thailand | Digital Consultancy Project and Digital Creative Content
We were a media partner for a preeminent voice of the Canadian private sector in Southeast Asia and activated them on Twitter & LinkedIn. Trends Digital™ interviewed over 2 dozen honored guests, attendees, speakers, and ambassadors on important topics in innovation within key industries. We also helped with content production, highlighting post-event highlights and industry discussions, in order to raise event awareness and engagement.
Banking, Financial Services & Insurance
British Multinational Asset Management Company | 7 Asia Pacific Countries | Media Plan, Buy, Setup
To help a British multinational asset management company increase awareness and consideration on Financial instruments, we ran Facebook and Linkedin Ads in 7 countries in APAC and provided benchmarks for further marketing initiatives.
Asia’s Leading Insurance Company | Thailand | Digital Analytics & Creative Content
One of Asia’s leading insurance companies' goals was to connect O2O touchpoints and enable a guided journey to receive personalized financial product recommendations for end-users. Trends Digital™ tested, defined, and developed a design prototype and kit based on Usability Design Principles and ensured country-wide adoption. The application was later implemented in partner branches and points of sale across the country.
Travel & Hospitality
Leading Travel Technology Company | Thailand and Singapore | Online Lead Generation and Digital Creative Content
Trends Digital™ ran a Smart Cities campaign for a leading travel technology company by developing social ads and GDN banners. Targeting B2B customers in Thailand and Singapore was among our top priorities and we ran two phases of mini-campaign – from brand awareness to traffic generation. We engaged the targeted audiences and captured their attention with content served in diverse forms, such as infographics, GIFs, and videos to post on all of Amadeus’ social media platforms.
National Level Research Think-tank | Thailand | Online Product Launch, Influencer Management, and Digital Creative Content
A National Level Services Research Think-tank in Taiwan partnered with Trends Digital™ to increase brand awareness and support the planning, promotion, and media coverage of Taiwanese brands and products. We executed major launch campaigns that combined offline and digital PR with conference marketing, influencer collaborations, and social media content. This includes holding a LIVE talk show program with influencers on Facebook, creating a variety of digital contents/animations/GIFs for social media to drive maximum awareness, and developing a website campaign for audiences. As TV channels 3 and 5 were also present at the event, the event received coverage from local television channels, further increasing its media exposure.
Contact Us
Drop us a message below, we'll get back to you at the earliest opportunity.
Powered by experts, enabled by AI, and driven by results
